eDelivery Expo


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3 steps to get started with and master web analytics


We live in a digital world, so having a website today is a given, and hardly an opt-in. Therefore, it is easy to forget WHY you have a website and WHAT you want to achieve with it and your online presence. Adding to the confusion is the often overwhelming amount of available data and the risk of “analysis paralysis”. Website analytics data is the same as any data – it takes time to process. Scoping and structuring your approach is therein key to being successful and avoiding wasting valuable resources. 

•             Determine website goals and set KPIs

•             Define the most-wanted actions your visitors should take

•             Analyse the right data points

•             Integrate your findings and put the right data into the hands of the right people

•             Work with analytics and not break the bank

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Siteimprove, Regus Offices, 3 More London Riverside, London, SE1 2AQ , UNITED KINGDOM
  • EDX is very good for meeting suppliers and for networking and networking is the critical element for me
    Walter Blackwood
    Former Director – Group Logistics, Mothercare
  • It’s a great two days and in terms of what you can get of those two days - there’s so much on the itinerary
    Shaun Fernandes
    Senior Manager – Click & Collect, ASDA
  • EDX is the place to be
    John Munnelly
    Head of Operations, John Lewis Partnership
  • EDX is very good at getting a lot of the solutions and products that we didn’t know were available on the market
    John Wilson
    Director, PowerSaver Electrical Supplies
  • EDX is great, you cannot have multichannel without eDelivery
    Shaun Fernandes
    Senior Manager – Click & Collect, ASDA



Hall 6
The NEC Birmingham

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Clarion EventsT: +44(0)20 7384 7802  E: info@internetretailingevents.com

The eDelivery Expo is organised by Internet Retailing Events, registered in England and Wales, Company Number 07081797, VAT No. GB 843845601 
Registered Office: Bedford House, 69-79 Fulham High Street, London, SW63JW, United Kingdom
Internet Retailing Events is a subsidiary of Clarion Events Limited.