Bunting - The most dangerous product recommendation mistakes that hit large retailers - and how to fix them.
Stephen Tucker, Founder and CEO of Bunting - BuntingView Full Profile
We all know personalised product recommendations can significantly raise conversions and order values. Most E-commerce Managers and CMOs believe that any type of recommended content will lift sales, providing it is reasonably accurate. Unfortunately, this isn't always true. In reality, unless you know about these common mistakes, your recommendations may be harming your sales, rather than driving an increase.
Are you making any of the key mistakes?
Today Stephen Tucker, CEO of Bunting, shares with you his most powerful pieces of advice from working with e-commerce brands for 15 years.
Workshop take aways –
- Discover if your site is losing money
- Learn how to fix damaging conversion leaks
- Learn how to cross-sell and up-sell for maximum revenue increase
- Practical tips to implement straight away
- Examples from top retailers