Mobile Bridge - Bridging online & offline using omni-channel data
Greg Kelton, Sales Director UK & Americas - Mobile BridgeView Full Profile
With mobile-centric marketing solutions platforms that combine real-time location and situational data with existing user data, you’ll be able to focus on hitting the right moment to market to the user. When that moment occurs, you can serve content that invites user participation and conversation, further stimulated by incentives such as promotions and loyalty points, and gamification. Building two-way conversations that way drives genuine engagement & conversion across all channels.
Identifying the right moment and right location for interacting with each of your customers individually
- Leverage on existing data, situational data & user date, to provide meaningful rich content
- Incentivise two-way interaction with consumers
- Increasing user activity & engagement will result in more conversion
- Establish lasting relationships with your consumers by enriching their experience