eDelivery Expo

Workshops

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Pimberly - How to sell not repel: is poor product information and attribution losing you online sales?

Workshop Room 3, 22 March

Speaker

Synopsis

Research indicates that UK retailers are losing countless online customers, and sales, due to poor product information.

In a recent survey, almost 50% of consumers pointed to poor or inaccurate product information as their biggest turn-off when it comes to ecommerce websites.

5 key takeaways:

  • Discover why your customers could be turned off – hear our survey results in full
  • Learn about the link between product data, online user experiences and conversion
  • Learn how to make the business case for investment in product information management (PIM)
  • Examples: See how leading brands we've worked with have put product information at the centre of their ecommerce strategies
  • Ask us! – open Q&A session where you can ask any questions of our retail product data specialist, Scott Hanson

 

Who will benefit from this? 

eCommerce Managers, Digital Marketers, Web Managers, Online strategists, Data teams  

Pre-Select Workshop Book a Meeting Add to my schedule

Contact

St James’s Tower, 7 Charlotte Street , Manchester , M1 4DZ , UNITED KINGDOM
  • EDX is very good for meeting suppliers and for networking and networking is the critical element for me
    Walter Blackwood
    Former Director – Group Logistics, Mothercare
  • It’s a great two days and in terms of what you can get of those two days - there’s so much on the itinerary
    Shaun Fernandes
    Senior Manager – Click & Collect, ASDA
  • EDX is the place to be
    John Munnelly
    Head of Operations, John Lewis Partnership
  • EDX is very good at getting a lot of the solutions and products that we didn’t know were available on the market
    John Wilson
    Director, PowerSaver Electrical Supplies
  • EDX is great, you cannot have multichannel without eDelivery
    Shaun Fernandes
    Senior Manager – Click & Collect, ASDA


 

Location

Hall 6
The NEC Birmingham

Gold Sponsors

Silver Sponsors

Contact

Clarion EventsT: +44(0)20 7384 7802  E: info@internetretailingevents.com

The eDelivery Expo is organised by Internet Retailing Events, registered in England and Wales, Company Number 07081797, VAT No. GB 843845601 
Registered Office: Bedford House, 69-79 Fulham High Street, London, SW63JW, United Kingdom
Internet Retailing Events is a subsidiary of Clarion Events Limited.