Prefixbox - 10 Search Best Practices to Boost Cart Value
Sakhi Ganeriwala, Business Development Manager UK - PrefixboxView Full Profile
More than 50% of an eCommerce store’s online revenue comes from the search function. Shoppers who use search are ready to buy and when they land on a 0-result page they take their business elsewhere. An optimized search can help your store make more money.
Even though search is so important, it’s often overlooked. Most companies aren’t able to evaluate the quality of their current solution and search best practices aren’t readily available online. Synonyms can be hard to manage and optimizing the search can be confusing, so companies are reluctant to invest the time and energy needed to improve their search.
During this session, we’ll be sharing our search best practices with you and teaching you how to evaluate and improve your current solution.
After the session, you will have a full understanding of why search is important, how it can boost your shop’s revenue, and some quick and easy ways to improve your current solution.
We will cover the following topics in depth:
- Site Search Optimization
- Autocomplete solutions
- Maximizing your search engine
- Role of site search optimization in the eCommerce world
- Email: firstname.lastname@example.org